The foundation of every business is built on customers. Nurturing a healthy relationship with the customers from the very beginning is critical for any business to do well. The use of digital technology allows this basic need of every business met by a well-planned CRM program.
To benefit the Customer:
A well executed CRM helps bring value to the customer, best ROI and a pleasant experience. Earning the trust and building a long term business relationship is vital to every organization. In spite of one's best intentions, the devices, products, services and software programs develop glitches and have limitations. Being there to resolve these problems in a timely, cost effective and efficient manner differentiates those who do well from the rest.
Essentially CRM helps (i) identify the type of customers (ii) understand their requirements (iii) analyze their current needs and changes over a period of time (iv) ensure the products and services suitably satisfy those on an ongoing basis (v) develop a mutually trusting business relationship (vi) provide an excellent support through a reliable customer service program, (vii) develop a timely and dependable contact and response program, (viii) ensure honest and transparent communication (ix) develop and update the database integrating the front and back office systems, (x) ensure everyone within the organization is aware of proper customer care CRM procedures and enforce it effectively.
Most large firms set up in-house CRM division and may use one of several reputed CRM software tailoring it to their specific product and / or service they offer. It takes a significant part of one's budget and requires attention from the top all the way to the entire staff - no matter how wide-spread they are. The efficiency may not be as good as the ones hosted from outside. Even large firms have started to allocate some of their CRM functions to ASP outside their own organization.
To reduce the overhead and benefit from the volumes of scale by joining with others, several medium and small size firms find it cost effective to handle CRM using an ASP (Applications Service Provider). This is run as SaaS in a public cloud shared by more than one company, by ensuring data security, encryption and whenever possible, using dedicated servers to cater to client's growing needs.
Our CRM Solution:
Enriched Cloud Computing, LLC offers licensed CRM software solution as part of its ERP suite in a Private Cloud as well as on a hosted model as SaaS. We offer training for in-house staff on CRM module that we offer and be ready to provide ongoing service as mutually agreed.
With our Technology partner 'I-Grandee Software Technologies Pvt Ltd', we shall provide customized solutions for your CRM demands, by developing a totally customized unique product that meets your demands.
(i) We follow CMM Level 2 and 3 standards for software development lifecycle process, and UML methodology for object oriented application development, in a distributed and multi-tier environment with MVC architecture for enterprise solutions.
(ii) Our development is based on sophisticated tools, application servers, and configuration. We control our releases through the version control management for software development and top class project management. Our testing facilities meet the stringent need for high quality distributed application development and deployment
(iii) We follow the J2EE standards for enterprise application development using MVC architecture based on the UML methodologies and the design models. We design the solutions based on open platforms and Microsoft Windows platform.
Technologies and Tools for Our Development Platform